Project Background
An Italian automotive wheel manufacturer, a long-time supplier of high-end aluminum alloy wheels to the European aftermarket, sought an Asian supplier capable of consistently providing high-weather-resistant, high-adhesion powder coatings to reduce procurement costs and improve delivery efficiency.
Client Needs
The client focused on the following aspects:
Excellent outdoor weather resistance
Coating resistance to salt spray corrosion
Stable high gloss and metallic finish
Suitable for automated spraying production lines
Meets European environmental requirements
After multiple rounds of sample testing, the client ultimately chose to cooperate with our company.
Solution
We provided the client with:
Ultra-weather-resistant polyester powder coating
High-gloss black powder coating for wheels
Metallic silver powder coating series
Customized color matching service
Technical spraying parameter support
Furthermore, based on the client's local climate conditions, we optimized the formula to improve the product's corrosion resistance in European winter environments.
Project Achievements
After 6 months of collaboration:
Customer wheel product return rate decreased by approximately 30%
Coating salt spray performance exceeded 1000 hours
Products successfully entered the supply chains of multiple European aftermarket car brands
Annual procurement volume continued to grow
Customer Testimonials
" provided more than just powder coatings; provided stable quality and professional technical support."

